Hello, I'm Joaquim Santos


Always exceeding expectations

about me

I am Joaquim Santos, “aka Joe”, a mindful multi-hyphenate Multimedia Content Creator who is curious, an explorer and a mental health advocate.
As a creative professional I prioritize building enduring relationships when working with individuals and businesses.

I crave challenges and as someone who has been in the Broadcasting and Digital media industry for over 20 years, I continue to explore and hone all the different things that make me a multi-talented Multimedia Content Creator.

super powers

As a self-taught multi-hyphenate creative, I possess a diverse skill set encompassing photography, video editing, videography, production, web content management, and the mastery of Apple technology. 

In addition to my  creative skills, I proudly wear the hats of a devoted parent, a caring dog owner, and a passionate skier. These roles bring joy, fulfillment, and balance to my life, nurturing my love for family, animals, and the great outdoors.

Apart from my professional journey, I have faced personal hardships that have shaped me into the person I am today. The profound experience of losing both my parents within a span of five years when I was only 17 has provided me with a deep understanding of navigating rapid changes.

I am a firm believer in mindfulness meditation, which has played a pivotal role in my own journey of resilience and growth. I am passionate about sharing my insights on aspiring to become the best version of oneself. 
I believe you can do it too!


The proudest moment of my career was when my friend Yuki Nakamura, Producer of the documentary  "Never Forget Never Give  Up", delivered a C$60,000 cheque to the victims of the 2011 Tsunami in Fukushima.

I dedicated my time as a Co-Producer and video editor for the documentary alongside my inspiring colleague, doing what I do best. It was my humble way of giving back through the proceeds of the documentary.

"Never Forget Never Give  Up" is a powerful narrative recounting the devastating earthquake that struck the east coast of Japan on March 11, 2011, at 2:46 pm.
The catastrophe claimed the lives of over 16,000 people, with approximately 2,800 individuals reported missing at the time.

In the documentary, we hear the personal stories of survivors who endured the immense earthquake and formidable tsunami. We gain insight into the realities they faced in Miyagi, Iwate, and Fukushima prefectures. Through their experiences, these resilient individuals demonstrate a relentless spirit of resilience and determination, making their stories truly inspiring.

"Never Forget Never Give  Up" will undoubtedly prompt profound reflection on our own lives and the things we often take for granted.

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